Let’s Go! may be the easiest stage of the process. If the community has followed the process and made a well-informed decision, then implementation has a much better chance to go smoothly.

Moment of Oh! Stage 5 Let's Go on the engagement curveOngoing communication is still critical, and new community members may still become interested only when implementation begins. It is harder to include a dissenting community member at this point in the process since the decision has been made, and the resources have been committed. The leader’s role is to help dissenting community members understand the history of the project and help them see how some of their concerns may have been addressed by others who participated in the decision making process. There is no reason to criticize community members for their concerns at this stage of the process. Leaders should think broadly about how to include the community members as well as how to include them earlier in the next issue that may impact them.

Community decision-making capability improves with each iteration of the process. Leaders will become more astute and know which community members will care about what, and community members will learn how to participate at a level that is meaningful for them.

Characteristics of a person in the Let’s Go! stage:

  • happy and satisfied with the solution
  • annoyed by latecomers to the community-decision process
  • supportive of the implementation plan

What a person needs to continue to support the process:

  • a clear timeline and process for implementation of the solution
  • ongoing communication about the progress
  • ability to offer input as the solution is implemented

How the leader can help:

  • Ensure high-quality project management.
  • Build in a community review process.
  • Help community members understand how to engage in future community decisions.

— Previous book post: Stage 4: Whoa!

— Next up: Seven Core Principles of Engagement

Greg Ranstrom and John Blakinger are authors of the new  book The Moment of Oh! a guide to help communities make tough decisions.